Privacy Policy

Definitions

Definitions

Controller (We) –

Personal Data – all information about an identified or identifiable natural person through one or more factors specific to their physical, physiological, genetic, mental, economic, cultural, or social identity, including the device IP, location data, online identifier, and information collected via cookies and other similar technologies.
Policy – this Privacy Policy.
GDPR – Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC.
Service – the online service operated by us at [website].
User (You) – any natural person visiting the Service or using one or more services or functionalities described in this Policy.

Data Processing in Connection with the Use of the Service

When you use the Service, we collect your data to the extent necessary to provide specific services offered, as well as information about your activity within the Service. The detailed rules and purposes of processing personal data collected while you use the Service are described below.

Purposes and Legal Grounds for Data Processing

Use of the Service

We process the personal data of all persons using the Service (including IP address or other identifiers and information collected via cookies or other similar technologies), who are not registered Users (i.e., those without a profile in the Service), for the following purposes:

• to provide services electronically in the scope of making content available to Users on the Service – the legal basis for processing is the necessity to perform a contract (Art. 6(1)(b) GDPR);

• for analytical and statistical purposes – the legal basis is our legitimate interest (Art. 6(1)(f) GDPR) consisting of analyzing Users’ activity and preferences to improve functionalities and services provided;

• to establish and pursue claims or defend against them – the legal basis is our legitimate interest (Art. 6(1)(f) GDPR) consisting of protecting our rights;

• for marketing purposes (ours and our partners’), in particular related to the presentation of behavioral advertising – the principles of processing personal data for marketing purposes are described in the “MARKETING” section.

Your activity in the Service, including your personal data, is recorded in system logs. Information collected in logs is processed primarily for purposes related to service provision. We also process them for technical, administrative, security, and analytical/statistical purposes – the legal basis here is our legitimate interest (Art. 6(1)(f) GDPR).

Use of Paid Services

If you place an order (purchase of goods or services) via the Service, we process your personal data for the following purposes:

• to fulfill your order – the legal basis is the necessity to perform the contract (Art. 6(1)(b) GDPR); for optional data, the basis is your consent (Art. 6(1)(a) GDPR);

• to fulfill legal obligations imposed on us, in particular under tax and accounting laws – the legal basis is a legal obligation (Art. 6(1)(c) GDPR);

• for analytical and statistical purposes – the legal basis is our legitimate interest (Art. 6(1)(f) GDPR) consisting of analyzing your activity and preferences to improve our functionalities;

• to establish and pursue claims or defend against them – the legal basis is our legitimate interest (Art. 6(1)(f) GDPR).

Contact Forms

Within the Service, we provide the option to contact us via electronic contact forms. Use of the form requires you to provide personal data necessary for us to get in touch and respond to your inquiry. You may also provide additional data to facilitate communication or handling of your inquiry.

Personal data sent through the contact form are processed:

• to identify you as the sender and to handle your inquiry – the legal basis is the necessity to perform a service contract (Art. 6(1)(b) GDPR);

• for analytical and statistical purposes – the legal basis is our legitimate interest (Art. 6(1)(f) GDPR) consisting of keeping statistics of inquiries for the purpose of improving Service functionalities.

Marketing

We process your personal data to carry out marketing activities, including:

• displaying marketing content not tailored to your preferences (contextual advertising);

• displaying marketing content corresponding to your interests (behavioral advertising);

• sending email notifications with offers or content (newsletter);

• conducting direct marketing of goods and services (commercial information sent electronically, telemarketing).

For marketing purposes, in some cases we use profiling (if you give your consent). This means we may assess selected factors concerning natural persons to analyze their behavior or predict future actions.

Direct Marketing

We may also use your personal data to send marketing content through various channels (email, SMS/MMS, telephone). Such activities are carried out only if you have consented, which can be withdrawn at any time.

Social Media

We process your personal data when you visit our profiles on social media platforms (Facebook, YouTube, Instagram, Twitter). Data are processed exclusively in connection with managing the profile, including informing you about our activities and promoting events, services, and products. The legal basis is our legitimate interest (Art. 6(1)(f) GDPR).

Contact Details

For all matters referred to in this Policy, in particular regarding the processing of your personal data, you may contact us at: hello@socksr.com